One of my favorite projects as an illustrator is designing original characters. This brochure presents a streamlined version of the character design process, encompassing aspects from inspiration to formulation, while also addressing important elements such as the narrative component. The aim of this project is to foster renewed enthusiasm for the creation of original characters. Original characters, whether textual or visual, are valuable, adaptable resources that align with PACT’s mission, serving as inventive agents of empathy
and imagination.